TikTok highlights 17 creators for AANHPI Heritage Month
By Ryan General
May 2, 2024
TikTok has released its 2024 AANHPI Visionary Voices list to celebrate Asian American Pacific Islander Heritage Month.
Key points:
- The list highlights 17 AANHPI artists, athletes, creators and entrepreneurs representing 15 TikTok accounts said to be making an impact beyond the platform.
- Honorees represent industries including music, food, fashion, wellness, tech and beauty.
- TikTok will feature special programming, like the #ShopAPI challenge and an #APIMusic playlist, throughout May.
The details:
- TikTok continues its annual tradition of highlighting diverse creators during cultural heritage months.
- The list celebrates creators like Chef Susur Lee and his son Jet Bent-Lee, former pro golfer turned content creator Tisha Alyn, American Idol winner Iam Tongi, director-turned-TikToker Adrian Per and personal finance expert Vivian Tu.
- Honorees dubbed as “Industry Disruptors” include Duolingo’s social media manager Zaria Parvez, mental health advocate Dr. Sasha Hamdani, singer-songwriter Thuy, filmmaker Cole Walliser and composer/singer Laufey.
- The list also recognizes small business successes like Sunday Glow founder Celine Guo, LindaTongPlanners’ Linda Tong, Sundae School’s Dae Lim, skincare brand RANAVAT’s Michelle Ranavat and Love & Pebble founders Lynda Truong and Paul Tran.
- The company also announced its #ShopAPI challenge, an initiative that will promote AANHPI-owned businesses on TikTok.
What’s next:
- The platform noted that it will continue showcasing AANHPI music artists throughout May through its AANHPI Heritage Month playlist on its sounds page.
- TikTok employee resource group ARISE will also be hosting internal events for AANHPI employees.
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